Video Creation and Publication
Online video marketing is no doubt one of the best ways to present an idea, showcase the benefits of your business, or just simply to get your message across in an entertaining way if only to increase your businesses’ brand awareness.
You can use videos to promote just about anything that you’re selling. Since videos can be used both on and offline, video presentations are a great way to present your business, your product, or yourself in a professional way.
Most if not all of the top internet marketers use videos and for good reason:
- They grab people’s attention instantly and more people tend to click on a video link than a text link
- It gives very quick search engine ranking (results can literally appear in minutes), for massive FREE traffic
- It makes your business more tangible to your prospects as it shows the human side to your business (people prefer to buy from people)
- It connects and builds rapport with your prospects faster than any other marketing medium, so you can quickly develop trust, which is necessary to make lifelong customers
- It creates a more professional image (and personal Branding) than your competition so YOU become the go-to authority
- It puts your marketing on the cutting-edge and levels the playing field in even the most competitive niches
- Video marketing is getting great results.
Videos are a great way to get people to take that initial first step towards making their first purchase i.e. getting them to click “PLAY” on your Video link so that you can get your marketing message across.
Videos are effective online marketing tools mainly because they are loved by all the major search engines. For example, Google ranks YouTube 9 out of 10. And it’s not just YouTube. Google Video, Yahoo Video and Daily Motion all rank very highly in Google’s page ranking system. The rank is not for the website, but it’s the reason behind the success of video creation and submission.
If you are looking to create your own videos, there are 2 things which you need to have: a good quality digital video camera and video software. A good online video should be about 1 min to 2 minutes in length, as viewers may not want to watch anything longer unless it contains very good content and is viewed by a very targeted audience.
Once the video is created and edited, we can arrange publishing to multiple websites, which can have immediate and long-term benefits for your business; it will increase the number of visitors to your website, and raise your website’s rankings in Google, Yahoo and Bing.
If you have your own videos that you wish to use as part of your online marketing arsenal, then talk to us today and we can share with you some marketing ideas on how to best utilise your videos online to maximum advantage and to drive more targeted leads to your website.
Call us now on 0333 344 1107 for a free no obligation consultation on how videos can help your business to get more targeted leads and drive more business your way.
